Purposeful development
Explain the why. Teach the skill. Give players feedback they can use the next time they try.
The Standard isn’t given. It’s earned.
Prepare · Compete · Believe
Develop the player.
Build the person.
I want players to know I’m in their corner—and that I will ask them to prepare, compete and be good teammates. Through The Standard, I bring that approach to player development and support for coaches and teams. Connection gives us a place to start. Clear expectations and consistent work give us somewhere to go.
Compete with courage
Make the effort, learn from the mistake and get ready for the next shift. Confidence grows when players feel supported enough to try.
Team before self
Arrive prepared. Respect the room. Celebrate a teammate’s success. The small choices are part of the development too.
Coaching in action
Teach the moment.
Shape what comes next.
Team before self
Your success
is our success.
Finn had just scored a beautiful goal. But the part of this photograph that stays with me is Ryder—the smile, the open arms and the pure excitement for his teammate.
That is what being part of a team should feel like. It is not only about chasing your own moment. It is about being proud when someone beside you earns theirs. Individual success gives us something to celebrate; shared joy is what turns it into belonging.
“The best teammates don’t just want to win.
They want each other to win.”
“The Standard isn’t given.
It’s earned.”
— Coach Ian
From hockey parents / 2025–26 season
Connection that
makes a difference.
“He is the kind of coach who places relationship at the core and as such is the coach that kids want to work hard for and make proud.”
“Early in the season, Ian recognized his quiet leadership and encouraged him to develop it, helping him gain confidence both on and off the ice.”
Bring in The Standard